What is Google Analytics?

Google Analytics is for keeping track of how people use your site. You can use this data to make more informed decisions about website design, email campaigns, or your target audiences.

Data examples:

  • How many people visit and when
  • How they got to your site
  • Where they’re located
  • Which device they’re using

This is just the beginning—Google Analytics offers a lot of options to answer your questions about your site. 

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